Makinohara City Challenge
Business Contest
Creating business that reaches the world from Makinohara
About
Creating business that reaches the world from Makinohara
About MakiChalle
MakiChalle is a business plan contest designed to revitalize the local economy of Makinohara City by developing new businesses that utilize regional resources such as commerce, agriculture, fisheries, and tourism. From the submitted business plans, those with the highest contribution to the region, planning capability, and profitability are selected.
We look forward to entries from around the world to create new businesses that leverage the city's attractions and contribute to regional revitalization.
Why Makinohara
Makinohara's Appeal
Despite being a small city of 40,000 people, Makinohara has the potential to connect with the world through its tea plantation landscapes and Mt. Fuji Shizuoka Airport. The city's abundant regional resources hold "infinite possibilities" for creating new businesses.
Agriculture & Fisheries
A region thriving in agriculture with tea, vegetables, and fruits. Rich in fresh seafood from Suruga Bay, including strawberries.
Manufacturing
An industrial hub with automobile and beverage manufacturers. Boasts manufacturing shipment value of approximately 1 trillion yen.
Tourism
Marine sports like surfing along a 15km coastline. Diverse attractions including seasonal flowers and historic buildings.
Transportation
Transportation access connecting Japan and the world via Mt. Fuji Shizuoka Airport and the Tomei Expressway. The gateway to the world is right here.
Mayor's Message
Mayor's Message
Mayor Kikuo Sugimoto shares his vision for MakiChalle and the future of Makinohara City.
Voices
Winner Voices
“What made me happiest was being 'recognized.' Since founding the company, I had been working alone while carrying anxiety and doubt about my choices. Being recognized and evaluated by people outside the company who didn't know me at all gave me the conviction and confidence to push forward on my path.”
Hinata Masugi
roly-poly Organics Inc. / MakiChalle 2025 Grand Prix
“MakiChalle invited us, saying it would be a stepping stone for entering the Japanese market. Winning the top prize at a Japanese contest is highly valued by the Malaysian government and market, and I am confident it will receive similar recognition across Southeast Asia.”
Sethu Raaj
Midwest Composites Sdn.Bhd. / MakiChalle 2024 Grand Prix
“I'm genuinely happy about winning. But at the same time, I feel we can't just stop at receiving the award. The real challenge starts now — we need to deliver results.”
Takuya Yokoyama
Nebraska Inc. / MakiChalle 2025 Runner-up
Sponsors
Sponsors
Coming Soon
Sponsors will be listed as they are confirmed.
